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Zebra Technologies Europe New Marketing Suite

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BRIEF

As a high end technology provider to the world, Zebra Technologies instructed Hart Wilcox to develop a Marketing Suite to house and show off their vast range of technologies. Hart Wilcox approached Smart LED as a trusted partner to source, install and maintain the large amount of AV equipment needed to exhibit the range.

SOLUTION

Smart LED sourced and provided a vast amount of AV technology for this project. A one-off 3 x 3 46” videowall and three 2 x 2 55” videowalls were provided, which fit into a recess, flush to the wall. Content was created by Hart Wilcox; attracting a great deal of attention from potential clients. All videowalls utilised speakers and a Microsoft Surface Pro which mirrors the screens for content delivery and quick demonstrations.

For more eye catching visuals, Smart LED provided two more video walls; a 3 x 1 48” wall utilising Datapath to play content across the screens and a 4 x 1 32” wall showing off the different benefits of Zebra products. Both of which, were powered by user friendly Dell laptops.

Smart LED also installed an array of landscape and portrait screens around the room, including:

  • Four 48” screens used as a welcoming and service area, powered by Dell laptops
  • Seven 22” monitors to allow clients to browse through Zebra’s database
  • Eight 32” screens in each zone running pages from the website via an Asus Chromebit and controlled by a wireless keyboard and mouse
  • One Iiyama 32” touchscreen built into a slick cabinet to encourage more interaction, powered by a small form factor desktop Dell PC
INSTALLATION

Working closely with Hart Wilcox, Smart LED were able to integrate the AV with a seamless look and feel. This ensured that every part of the installation had a distinct purpose; adding to the overall wow factor of the suite.

CLIENT FEEDBACK

We [Hart Wilcox] were contracted for the design and installation of an experience centre for a major blue chip company, where specifically interactive technology and AV was a fundamental pre-requisite. We engaged Smart to assist – and they were exceptional from start to finish, the client was delighted.

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